Tender Details

Country: Rwanda
Summary: Provision of Marketing and Communications Services
RWT Ref No: 68148976
Deadline: 04 Jul 2022
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: Refer Document
Notice Type: Tender
Document Ref. No.:
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Description:
Tenders are invited for Provision of Marketing and Communications Services to the Rwanda Chamber of Tourism- Rcot The Chamber of Tourism in partnership with GIZ Eco-Emploi established a Destination Management Unit in the Kivu Belt area. The source of this idea lies in the Rwanda Sustainable Tourism Master Plan, which proposed the establishment and promotion of several Destination Management Areas. The areas Rubavu, Karongi and Nyungwe are interconnected by one particular attraction: Lake Kivu. That is why, the three are being combined within the framework of one common tourism organization: The Destination Management Unit Kivu Belt. The responsibility of the DMU is to coordinate all tourism actors and activities in the area. The DMU is responsible for the coordination of all tourism actors and activities in the area including tourism product development, destination marketing and capacity development. Linked to the activities of the DMU is the digitalization of the Kivu Belt including the creation of a website and social media channels on Twitter, Facebook and Instagram represents all the actors of the Destination Kivu Belt. In order to reach more visitors through social media channels and webpage, professional social media management is necessary. The general objective of the assignment is to reach out to a high number of users/followers and attract more traffic to the Kivu Belt website. The assignment includes: Creation of written content/ads for the Chamber of Tourism/DMU-s social media channels: Facebook (Posts), Twitter (Displays), Google (Search & Display), and Instagram (Posts). Posting the approved content throughout all channels mentioned above on a regular basis. Editing the visuals before uploading on all platforms. Cover the costs for Online Media for the ads throughout all the channels mentioned above. (Boosting ads and posts on a regular basis) Content Development and distribution of monthly newsletters for the Chamber of Tourism/Destination Kivu Belt. Regular reporting of statistics of engagement, ROI of ads, and reach of social media campaigns, and be able to trace which groups like, engage, and follow our content.
Documents:

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Provision of Marketing and Communications Services - Rwanda Tender

The RWANDA CHAMBER OF TOURISM, a Government sector organization in Rwanda, has announced a new tender for Provision of Marketing and Communications Services. This tender is published on RwandaTenders under RWT Ref No: 68148976 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2022-07-04.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.